Reader Stan Griswald asks :
What font face is used for the branding? I would think an Ariel or Courier font would be too plebeian, too bourgeois.
Perhaps a strong serif lettering, bringing about shadows of the sweaty Roman Legions.
Is the branding done using match-light charcoal or an organic briquette?
The match-lite, while convenient and instant, may not appeal to the vegan sensibilities of some of the women who demand the organic route, which takes quite a long time and may force them to reconsider getting four hot letters jammed into their hip-theatre.
Vaseline is also an oil product, leaving the healing process somewhat mysterious. I demand further research and evidence.